We had such a great time and got really positive feedback from both individuals and participating companies at the inaugural TestCase hosted by betahouse, last year, that we are doing it again this March. This time it will be held at the Microsoft NERD center for 60+ attendees.
Josh Porter @bokardo, author of Designing for the Social Web, and a Performable co-founder will be moderating the discussion as the audience provides feedback for Lightning Landing Page Evaluations with the participating companies.
If your company is interested in taking part, please contact us.
We are seeking companies that have completed A/B testing of a landing page and would like to share the results. We will also evaluate a new landing page if a company wants the audience to review and provide feedback on potential changes that could be made for an A/B test.
Here is a bit about TestCase
Webheads, free pizza+beer and a bit of testing.
TestCase is a gathering of web marketers and developers attempting to mix a good time with a learning experience.
We hope to provide participating companies valuable feedback from the attendees and focus the conversation of the evening on testing, usibility and conversion rates.
Registration will begin later this week for attendees.